Bhoothnath Returns engages Emifreecar.com for its outdoor promotion in Delhi using the company’s novel concept of branding on private cars. It’s a sequel to 2008 film Bhoothnath, the film features Amitabh Bachchan in a leading role. Set on the theme of election wherein Boman Irani is challenged by Amitabh Bachchan for a political seat. Now when everything is summing up-to election, outdoor promotion of the movie needed to be unique in approach to get the desired impact, hence the team at Emifreecar.com deployed vinyl stickers on private cars promoting the film.
“We wish the entire cast all the best for great foot fall at the box-office” Said, Sachin Rastogi, Founder, EMIfreecar.com.” The film is directed by Nitesh Tiwari and produced jointly by Bhushan Kumar. The film is set to release in 11 April 2014. Rapper Yo Yo Honey Singh has composed one of the songs in this film titled Party with the Bhoothnath.
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